Performance Marketing Specialist

Pooya Hoosh Salman (Hami group) Tehran

Posted 5 years ago

Job

Company

Salary

Applicant Insights

Job Description

Are you data-driven when solving problems and setting strategy?

Do you have experience working as digital marketer with a focus on performance-based marketing performance-based marketing?

If so, we are looking for a talented and analytical Performance Marketing Specialist.

You’ll be joining a supportive and growing marketing team at an established, late-stage start up.

Responsibilities:

- Track campaign results and compile data and reports that consistently allow for opportunities to improve and systematize.

- Acquire insight in online marketing trends, share with team members and keep strategies up-to-date, staying ahead of the ever evolving world of tourism & Hospitality.

- Monitor and interpret performance reports on all channels (website, Adwords social, and Affiliate)

- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics etc.)

COVID-19 Notice

At the moment, we have changed our hiring practice due to the coronavirus specifically and moving in-person interviews to video call interviews.

Requirements

Requirement - 2+ Years managing performance marketing programs, including channels such as Google AdWord. (Including running these channels). - Deep knowledge of current tracking platforms and attribution methodology. - Experience using analytics or attribution platforms like Google Analytics or other analysis platforms. - experience leading A/B testing, landing page optimization and a range of other funnel refinement practices. - Strong understanding of performance-based marketing (digital acquisition, eCommerce, Affiliate marketing). - Understanding of digital marketing strategy across paid media channels and new customer acquisition. Your main KPIs? - Return On Ad Spend ROAS - Incremental Revenue - Spend efficiency - Customer lifetime value - LTV - Keeping within established budget while meeting corporate targets

Employment Type