Job Description
- Manages all content creation, revision, and retention for the company website
- Maintain a content marketing calendar that schedules all aspects of the creation and delivery of content throughout the year
- Develop a web content strategy that encompasses the goals of a company and aligns with the company's image
- Brainstorms with editorial team members to develop new ideas for content
- Cooperate with the marketing team to create web content and monitor its effectiveness over time
- Use target keywords to write search-engine copy that is optimized for search engines (SEO) while remaining entertaining and informative
- Stay abreast of current best practices in the industry and review competitor websites to compare their activities with those of our company
- Be aware of the last trends of vehicle products in e-commerce and update content based on the newest trends
